Television Too

March 24, 2008

svideo-to-rca1.jpg And it’s not just digital music downloads. The current Atlantic has a stimulating article on how the experience of the music industry may inform the coming revolution in the television/online axis. Given the enormous boost that the online rush has given to niche markets, its coming hybridization with TV presents major opportunities for classical music.

Who will be ready to take advantage of this? Whatever happens to the global economy, providers of compelling media content will continue to prosper, for the highly legitimate reason that even hard times — especially hard times — require it. (See the Hollywood film industry during the Great Depression for an extreme precedent.)

So it’s possible to be worried and optimistic at the same time.

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